Sales Training Software Market Size Worth $7.74 Billion By 2032 | CAGR: 13.9%

The global sales training software market size is expected to reach USD 7.74 billion by 2032, according to a new study by Polaris Market Research. The report “Sales Training Software Market Share, Size, Trends, Industry Analysis Report, By Deployment (On-premise and Cloud); By Enterprise Size; By End-Use; By Region; Segment Forecast, 2023 - 2032” gives a detailed insight into current market dynamics and provides analysis on future market growth.

Growing customer relationship management technology and widespread adoption of the sales training and on-boarding software, as these types of software offers automatic coaching and sales training that saves both time and money of businesses, are prominent factors influencing the growth of the global market. The growing integration of advanced tools with several other enterprise resource planning software like hiring procedures, training processes, and many others along with the growing introduction to several new innovations in the market, are further offering lucrative growth opportunities for the market.

For instance, in December 2022, SalesHood, unveiled its “MEDDPICC Sales Training Content and Tools”, that effectively improves the sales effectiveness & sales efficiency, while helping customers reduce the training & enablement costs. It includes turnkey learning paths, training content, and coaching huddles for managers.

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In the recent past years, sales training is getting more and more popular among several businesses, as it provides very crucial information in the digestible portions and can particularly help in improving employee productivity, boost product sales, and utilizing the resources very efficiently. Several organizations across the globe are looking for leveraging innovated sales enablement solution featuring technologies due to its capabilities to offer easy mobile access, which in result, augmenting the demand over the next coming years.

Moreover, improving sales performance through enabling reps to close sales on more consistent basis, while ensuring the better alignment with organizational goals with the help of consistent processes and strategies for sales teams. Increased focus on sales training, that helps managers by improving their abilities to coach sales reps, that is positively influencing the market.

Sales Training Software Market Report Highlights

• Cloud-based segment accounted for highest market share in 2022, which is highly attributable to adoption of these solutions because of its high reliability and adaptability
• Small & medium enterprise segment is expected to grow at a maximum CAGR during the forecast period due to high prevalence of advanced software/solutions for enhancing their sales representatives
• Retail segment led the industry market in 2022, which is mainly driven by growing awareness regarding the integration of various software enablement for enhancing their sales representative proficiency
• North America region dominated the global market in 2022 with highest market share, owing to presence of well-established infrastructure and continuous upgradation of several innovated technologies in the region
• Global key market players include Mindmatrix, Level Jump, Salesforce, Zoho Corporation, SAP, Brainshark, Commercial Tribe, and TalentMS

Polaris Market Research has segmented the sales training software market report based on deployment, enterprise size, end-use, and region:

Sales Training Software, Deployment Outlook (Revenue - USD Billion, 2019 - 2032)

• On-premise
• Cloud

Sales Training Software, Enterprise Size Outlook (Revenue - USD Billion, 2019 - 2032)

• Large Enterprises
• Small & Medium Enterprise

Sales Training Software, End-Use Outlook (Revenue - USD Billion, 2019 - 2032)

• BFSI
• Automotive
• Retail
• Healthcare
• IT & Telecom
• Discrete Manufacturing
• Government & Education
• Others

Sales Training Software, Regional Outlook (Revenue - USD Billion, 2019 - 2032)

• North America

• U.S.
• Canada

• Europe

• Germany
• UK
• France
• Italy
• Spain
• Russia
• Netherlands

• Asia Pacific

• China
• India
• Japan
• South Korea
• Indonesia
• Malaysia

• Latin America

• Argentina
• Brazil
• Mexico

• Middle East & Africa

• UAE
• Saudi Arabia
• Israel
• South Africa