The global pregnancy pillow market size is expected to reach USD 810.80 million by 2032, according to a new study by Polaris Market Research. The report “Pregnancy Pillow Market Share, Size, Trends, Industry Analysis Report, By Material Filled (Styrofoam Balls, Microbeads, Polyester Fiber, Buckwheat, Memory Foam, and Others); By Shape; By End Use; By Region; Segment Forecast, 2024 - 2032” gives a detailed insight into current market dynamics and provides analysis on future market growth.
The rising proliferation of innovative designs, materials, and features in pregnancy pillows, catering to different needs and preferences, including specialized pillows for specific purposes like back support, side sleeping, or multi-functional pillows that can be used during pregnancy and postpartum, are prominent factors influencing the global market growth. Additionally, with the continuous rise in R&D activities mainly focused on developing pillows with improved characteristics and features, the significant expansion of online retail channels globally is likely to create lucrative growth opportunities for the market.
For instance, in April 2023, Quilt Comfort introduced its new pregnancy support belly belt, which is another amazing pregnancy pillow that delivers additional comfort during the pregnancy and helps to reduce back and waist stay pain-free.
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Increasing prevalence among key product manufacturers across the globe towards the development of specialized pillows targeting specific needs, such as pillows designed for different stages of pregnancy, postpartum recovery, or specific discomforts like pelvic pain or acid reflux, thus the expansion of product portfolio and offering can cater to a wider range of consumer preferences and requirements and help companies to gain a competitive edge in the market.
Moreover, the growing popularity of e-commerce and various online shopping channels worldwide and the surge in the number of companies focusing on establishing a strong online presence, partnering with e-commerce platforms, and optimizing the online shopping experience to expand their market reach and accessibility to customers in remote areas as well, have been pushing the growth of the market forward.
For instance, the number of people buying goods and services online stood at 2.3 million people, growing at a significant rate. This accounts for around 28% of the global population, and the number is likely to surpass over 3 million by the end of 2030.
Pregnancy Pillow Market Report Highlights
Polaris Market Research has segmented the pregnancy pillow market report based on material filled, shape, end-use, and region:
Pregnancy Pillow, Material Filled Outlook (Revenue - USD Million, 2023 - 2032)
Pregnancy Pillow, Shape Outlook (Revenue - USD Million, 2023 - 2032)
Pregnancy Pillow, End-Use Outlook (Revenue - USD Million, 2023 - 2032)
Pregnancy Pillow, Regional Outlook (Revenue - USD Million, 2023 - 2032)
Report Attributes |
Details |
Market size value in 2024 |
USD 621.01 million |
Revenue forecast in 2032 |
USD 810.80 million |
CAGR |
3.40% from 2024 – 2032 |
Base year |
2023 |
Historical data |
2019 – 2022 |
Forecast period |
2024 – 2032 |
Quantitative units |
Revenue in USD million and CAGR from 2024 to 2032 |
Segments Covered |
By Material Filled, By Shape, By End-Use, By Region |
Regional scope |
North America, Europe, Asia Pacific, Latin America, Middle East & Africa |
Customization |
Report customization as per your requirements with respect to countries, regions, and segmentation. |
For Specific Research Requirements |