The global pilates & yoga studios market size is expected to reach USD 420.98 billion by 2032, according to a new study by Polaris Market Research. The report “Pilates & Yoga Studios Market Share, Size, Trends, Industry Analysis Report, By Activity Type (Yoga Classes, Pilates Classes, Pilates & Yoga Accreditation Training, and Merchandise Sales); By Region; Segment Forecast, 2024 - 2032” gives a detailed insight into current market dynamics and provides analysis on future market growth.
The growing awareness regarding health and well-being has led to increased interest in activities like Pilates and yoga. As a result, businesses have recognized the market potential and focused on developing Pilates and yoga studios. This trend has been driving the global market. The rise of social media and digital platforms has also played a significant role in promoting Pilates and yoga. Influencers and fitness enthusiasts often share their experiences and showcase the benefits of these practices, further boosting the demand for Pilates and yoga studios. For instance, the Proud Project W4, a Pilates studio whose mission is to make Pilates more accessible to everyone and raise awareness of the health benefits of exercise, has opened on Chiswick High Road.
As a result, established fitness chains and independent studios are expanding their operations to cater to the increasing demand. This is augmenting the demand for studios for Pilates and yoga worldwide. The market is witnessing the introduction of innovative studio designs, incorporating advanced equipment and integrating technology for enhanced user experience.
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There has been a significant shift in consumer preferences towards active and healthy lifestyles. Many individuals are seeking out activities that offer a combination of physical exercise, mindfulness, and stress reduction. Growing awareness about the importance of physical fitness, mental well-being, and a balanced lifestyle has increased the popularity of activities like pilates and yoga. This provides a holistic approach to wellness, which aligns with the lifestyle choices of many people today. Hence, the shift towards an active lifestyle among a huge population significantly thrives the market's trust globally.
In addition, the rise of social media and digital platforms has significantly contributed to the popularity of pilates and yoga. Influencers, fitness enthusiasts, and studios use these platforms to showcase the benefits of these practices, share success stories, and provide guidance. This has increased awareness, interest, and participation in pilates and yoga activities.
Pilates & Yoga Studios Market Report Highlights
Polaris Market Research has segmented the Pilates & Yoga Studios market report based on activity type, and region:
Pilates & Yoga Studios, Activity Type Outlook (Revenue - USD Billion, 2019-2032)
Pilates & Yoga Studios, Regional Outlook (Revenue - USD Billion, 2019-2032)
Report Attributes |
Details |
Market size value in 2024 |
USD 176.35 billion |
Revenue forecast in 2032 |
USD 420.98 billion |
CAGR |
11.50% from 2024 – 2032 |
Base year |
2023 |
Historical data |
2019– 2022 |
Forecast period |
2024– 2032 |
Quantitative units |
Revenue in USD billion and CAGR from 2024 to 2032 |
Segments covered |
By Activity Type, By Region |
Regional scope |
North America, Europe, Asia Pacific, Latin America, Middle East & Africa |
Customization |
Report customization as per your requirements with respect to countries, region, and segmentation. |
For Specific Research Requirements |