Packaged Salad Market Size Worth $ 22.65 Billion By 2032 | CAGR: 6.5%

The global packaged salad market size is expected to reach USD 22.65 billion by 2032, according to a new study by Polaris Market Research. The report “Packaged Salad Market Share, Size, Trends, Industry Analysis Report, By Product (Vegetarian, Non-vegetarian), By Processing (Organic, Conventional), By Type, By Distribution Channel, By Region, And Segment Forecasts, 2024 - 2032” gives a detailed insight into current market dynamics and provides analysis on future market growth.

The increasing preference for a healthy lifestyle is a crucial driver of market growth in the forecast period. Home cooking has witnessed a notable surge in recent years, particularly among health-conscious individuals, working professionals, and the younger demographic. Despite the inclination towards home-cooked meals, busy schedules often limit the time available for cooking and other kitchen tasks. This has led to a growing demand for convenient, ready-to-eat healthy food options, with packaged salads being a popular choice. As a result, the global demand for packaged salads and vegetables continues to rise, aligning with the evolving preferences of consumers worldwide.

The substantial growth in the demand for vegetarian salads can be attributed to the increasing global population embracing a vegan lifestyle. There is a heightened awareness of the environmental impact associated with the meat industry, particularly its high carbon footprint. This awareness has prompted a growing number of consumers to choose vegetarian packaged salads as a more sustainable and eco-friendly option. Additionally, a heightened awareness of animal health and concerns about cruelty in the food industry have played a role in encouraging individuals to make the shift from animal-based to plant-based food products, with packaged salads being a popular choice in this evolving dietary landscape.

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The popularity of non-vegetarian packaged salads, particularly those incorporating seafood, stems from the increasing consumer focus on high-protein diets. Seafood salads have become favored choices due to their rich nutritional profile and the growing awareness among consumers about the various health benefits associated with seafood consumption. Ready-mixed tuna salad and salmon salad, for instance, have witnessed an uptick in demand, driven by the heightened awareness of the substantial protein content found in seafood. This awareness has led consumers to choose seafood as a protein source over traditional options like poultry and red meat, aligning with their preferences for healthier and protein-rich dietary choices.

For instance, in June 2023, John West, has launched a selection of plant-based tuna salads featuring 2 flavorful options: Indian & Harissa. These salads incorporate a blend of lentils, couscous, and a tuna alternative crafted from wheat protein and soy. Complemented by ingredients such as chickpeas, vegetables, split peas, wild rice, & quinoa, these salads offer a diverse and appealing plant-based dining experience.

Packaged Salad Market Report Highlights

• Vegetarian salad segment dominated the market, as people are turning into vegans for ethical and environmental reasons
• Organic segment expected to grow at the fastest rate, primarily due to increasing preference towards organic fruits and vegetables
• North America dominated the market, due to rise in consumption of the packaged foods, due to busier life-style
• The key market players include Bondvelle, BrightFarms, Dolle Food, Earthbound Farm, Eat Smart, Fresh Express, Gotham Greens, Mann Packing, and Misionero

Polaris Market Research has segmented the packaged salad market report based on product, processing, type, distribution channel, and region:

Packaged Salad, Product Outlook (Revenue - USD Billion, 2023 - 2032)

• Vegetarian
• Non-Vegetarian

Packaged Salad, Processing Outlook (Revenue - USD Billion, 2023 - 2032)

• Organic
• Conventional

Packaged Salad, Type Outlook (Revenue - USD Billion, 2023 - 2032)

• Packaged Greens
• Packaged Kits

Packaged Salad, Distribution Channel Outlook (Revenue - USD Billion, 2023 - 2032)

• Offline
• Online

Packaged Salad, Regional Outlook (Revenue - USD Billion, 2023 - 2032)

• North America

• U.S.
• Canada

• Europe

• Germany
• UK
• France
• Italy
• Spain
• Russia
• Netherlands

• Asia Pacific

• China
• India
• Japan
• South Korea
• Indonesia
• Malaysia

• Latin America

• Argentina
• Brazil
• Mexico

• Middle East & Africa

• UAE
• Saudi Arabia
• Israel
• South Africa

Packaged Salad Market Report Scope