Nordic Eyewear Market Size Worth $2.81 Billion By 2032 | CAGR: 2.6%

The nordic eyewear market size is expected to reach USD 2.81 billion by 2032, according to a new study by Polaris Market Research. The report “Nordic Eyewear Market Share, Size, Trends, Industry Analysis Report, By Product (Spectacles, Sunglasses, Contact Lenses); By Distribution channel; By End-Use; By Region; Segment Forecast, 2024- 2032” gives a detailed insight into current market dynamics and provides analysis on future market growth.

The Nordic eyewear market is characterized by a growing demand for innovative eyewear products driven by factors such as an aging population, increased digital screen use, rising cases of myopia, and higher disposable incomes. The market has also seen a rise in e-commerce penetration and a growing preference for sports eyewear.

However, the market faces challenges such as the increasing popularity of refractive surgery and the use of cheaper frames and sunglasses. The COVID-19 pandemic has also impacted the market, leading to the closure of ophthalmic clinics and retail stores, postponement of non-urgent eye examinations, and disruptions in manufacturing and transportation.

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The increasing use of digital screens, including smartphones, computers, tablets, and televisions, has led to a rise in digital eye strain or computer vision syndrome. Symptoms include eye discomfort, headaches, blurred vision, and dry eyes, which can affect daily productivity and overall well-being. As a result, there is a growing demand for eyewear solutions that can alleviate these symptoms and improve visual comfort.

One key opportunity for eyewear companies is the development and marketing of innovative products designed to reduce digital eye strain. Blue light blocking lenses, are designed to filter out a portion of the blue light emitted by digital screens, which is believed to contribute to eye strain and disrupt sleep patterns. By offering lenses with blue light filtering properties, companies can address a specific need of digital screen users and differentiate their products in the market.

In addition to blue light blocking lenses, companies can also explore ergonomic frame designs that are specifically tailored to reduce eye strain. This can include features such as lightweight materials, adjustable nose pads, and lens coatings that reduce glare and reflections. By developing and marketing eyewear with these features, companies can appeal to consumers looking for effective solutions to alleviate digital eye strain. Overall, the increasing prevalence of digital screens presents a significant opportunity for eyewear companies to develop innovative products that address the specific needs of digital screen users. By offering solutions that reduce digital eye strain and improve visual comfort, companies can differentiate themselves in the market and capitalize on this growing trend.

Nordic Eyewear Market Report Highlights

• The spectacles segment holds the significant market share in 2023, driven by growing prevalence of computer vision syndrome (CVS) caused by the increased use of mobile phones and digital screens worldwide.
• The brick and mortar segment holds significant revenue share in 2023, due to growing awareness of the importance of regular eye checkups and the use of eyeglasses, leading to increased sales through physical stores.
• The global key market players include Grand Vision, Synsam, Specsavers, Synologen AB, Optik Team and Krogh Optikk

Polaris Market Research has segmented the Nordic Eyewear market report based on product, distribution channel, end-use, and region:

Nordic Eyewear, Product Outlook (Revenue - USD Billion, 2019 - 2032)

• Spectacles

• Spectacle Frames

• Spectacles Frames, by style
  • • • Oval
      • Rectangle
      • Round
      • Square
      • Others
• Spectacles Frames , by type

• Mass Spectacle  Frames
• Premium Spectacle Frames

• Spectacle Lenses

• Sunglasses

• Sunglasses , by Lens Material
  • • CR-39
    • Polyurethane
    • Polycarbonate
    • Others

• Sunglasses, by Lens Type

• Polarized Sunglasses
• Non-Polarized Sunglasses

• Contact Lenses

• Mass Contact Lenses
• Premium Contact Lenses

Nordic Eyewear, Distribution Channel Outlook (Revenue - USD Billion, 2019 - 2032)

• Brick & Mortar
• E-Commerce

Nordic Eyewear, End-Use Outlook (Revenue - USD Billion, 2019 - 2032)

• Male
• Female
• Kids
• Unisex

Nordic Eyewear, Region Outlook (Revenue – USD Billion, 2019-2032)

• Nordic
  • Finland
  • Norway
  • Denmark
  • Sweden

Nordic Eyewear Market Report Scope