The global eyelash serum market size is expected to reach USD 1,271.6 million by 2030, according to a new study by Polaris Market Research. The report “Eyelash Serum Market Share, Size, Trends, Industry Analysis Report, By Type (Lash Primer, Peptides, and Prostaglandins); By Distribution Channel; By Ingredient; By Region; Segment Forecast, 2022-2030” gives a detailed insight into current market dynamics and provides analysis on future market growth.
The increasing prevalence of high-quality and premium cosmetic products mainly in developed nations such as the United States, Germany, France, and Japan along with the growing research & development activities by large market companies for enhancing the quality of their products and to gain better consumer feedback are key factors expected to drive the growth of the global market over the course of the projected period. In addition, the availability of a large range of product options in different price ranges in both online and offline stores across the globe is likely to impact the global market extensively over the coming years.
Furthermore, the companies working in the cosmetic industry are highly growing internationally to cater the rising demand and presenting new and creative innovations with continuous development, which is pushing the market towards high growth opportunities in the near future. For instance, in June 2021, Becky G artist-owned Treluce Beauty announced that the company has partnered with Made by Collective, a beauty brand, for the launch of its eye makeup products including eyeshadow, serums, and eyeliners in the Latin America region.
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There has been an extensive rise in the use of eyelash serums by youngsters and millennials following the growing current fashion trends for their enhanced look and glow. A variety of eyelashes are available from several manufacturers, which are being highly used in salons and by beauty artists for wedding makeup and are likely to contribute significantly to the market growth impacting the market in a positive way.
Eyelash Serum Market Report Highlights
Polaris Market Research has segmented the eyelash serum market report based on type, distribution channel, ingredients, and region:
Eyelash Serum, Type Outlook (Revenue - USD Million, 2018 - 2030)
Eyelash Serum, Distribution Channel Outlook (Revenue - USD Million, 2018 - 2030)
Eyelash Serum, Ingredients Outlook (Revenue - USD Million, 2018 - 2030)
Eyelash Serum, Regional Outlook (Revenue - USD Million, 2018 - 2030)