The global Baobab market size is expected to reach USD 4,019.61 million by 2032, according to a new study by Polaris Market Research. The report “Baobab Market Share, Size, Trends, Industry Analysis Report, By Category (Organic, and Conventional); By Formulations; By Application; By Region; Segment Forecast, 2023-2032” gives a detailed insight into current market dynamics and provides analysis on future market growth.
The demand for baobab fruit has surged due to changing consumer preferences for healthy food options. This African fruit has been dubbed a "superfood" because of its high nutrient and antioxidant content, contributing to its increasing popularity domestically and internationally. The baobab fruit powder, in particular, is gaining recognition for its nutritional benefits, containing significant amounts of vitamin C, protein, vitamins, minerals, and antioxidants.
Moreover, baobab components are highly sought after, as the dried fruit powder is an ideal ingredient for flavoring smoothies and drinks. It is also a preferred sweetener for people with diabetes, as it has fewer calories.
Manufacturers are capitalizing on this trend by introducing baobab fruit powder-based products, which drive market growth. For example, in October 2021, Blue Sky Botanics launched its organic baobab fruit puree, pasteurized, ready-to-use, and loaded with calcium, potassium, vitamin C, and dietary fiber. This product enhances food and beverage products' flavor, texture, and fiber content. The market growth of baobab fruit powder is also fueled by its high nutrient and dietary fiber content, which offers numerous health benefits.
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Additionally, the product benefits various sectors; thus, it is available across various distribution channels. Such as hypermarkets offer customers a variety of in-store options with the aid of sales people. The perishability of plants is another aspect that affects consumer preference for buying plants in stores. Nevertheless, doorstep delivery has increased. Services and online order tools are anticipated to aid in online sales growth.
Baobab Market Report Highlights
Polaris Market Research has segmented the Baobab market report based on category, formulations, application, and region:
Baobab, Category Outlook (Revenue - USD Million, 2019 - 2032)
Baobab, Formulations Outlook (Revenue - USD Million, 2019 - 2032)
Baobab, Application Outlook (Revenue - USD Million, 2019 - 2032)
Baobab, Regional Outlook (Revenue - USD Million, 2019 - 2032)
Report Attributes |
Details |
Market size value in 2023 |
USD 2,325.35 million |
Revenue Forecast in 2032 |
USD 4,019.61 billion |
CAGR |
6.3% from 2023 - 2032 |
Base year |
2022 |
Historical data |
2019 - 2021 |
Forecast period |
2023 - 2032 |
Quantitative units |
Revenue in USD million/billion and CAGR from 2023 to 2032 |
Segments Covered |
By Category, By Formulations, By Application, By Region |
Regional scope |
North America, Europe, Asia Pacific, Latin America; Middle East & Africa |
Key Companies |
ADUNA Ltd., Afriplex Pty Ltd., BI Nutraceuticals, Baobab Foods, BFCS - Baobab Fruit Company Senegal, DMH Ingredients Inc., EcoProducts, Halka B Organics, Henry Lamotte OILS GmbH, Indigo Herbs Limited, Mighty Baobab Limited, Nexira, NP Nutra, Organic Burst Uk Ltd., Organic Africa, Powbab, Inc., and Woodland Foods. |
For Specific Research Requirements |