The global tiki torch market was valued at USD 461.05 million in 2022 and is expected to grow at a CAGR of 7.4% during the forecast period.
Outdoor lighting and flames play a key role in enhancing the beauty of tropical aesthetics. In addition to being used as house décor, they may also serve to create a friendly atmosphere and provide an ideal environment for the most unforgettable outdoor gathering. According to the STIHL 2021 British Garden Census, gardeners spent more than pound 16 billion on their gardens in the previous year. The average home has invested £241 in yard improvements and £180 in accessories. Additionally, they spent another £140 on gardening supplies because they wanted to conduct their gardening work rather than hiring professionals.
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A variety of significant factors have an impact on the consumer's decision to purchase these products. Before making a purchase, consumers primarily consider price, design, installation type, materials, oil suitability, torch size, discounts, and special offers.
Furthermore, the total number of products sold in the market is substantially influenced by company-owned exclusive stores, retail outlets, and other kinds of brick-and-mortar retailers. However, with social media's growing power and the widespread digital sharing of thoughts and experiences, it fosters, online purchases are soaring. Manufacturers are concentrating on improving their online presence and providing helpful after-sales services as a result to improve the consumer's online shopping experience.
Because some of their tiki torches are distinctive and attractive, they have a sizable customer base, and their brands are well-known, certain market competitors are fiercely competitive. The leading market players are exerting substantial effort to offer various sorts of essential oil-infused items to satisfy the rising client demand. Additionally, showcasing their portfolio on e-commerce and online platforms is a crucial component of important firms' marketing strategies.
The widespread COVID-19 pandemic epidemic has hurt one of the possible markets for tiki torches, particularly consumer retail and hospitality. The broad people are moving cautiously and with little travel. The concept of social segregation discourages people from convening or attending public events.
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Growth Drivers
Tiki torch with natural colors enabled more production adoption. Such torches are specifically made for outside gardening, and while they come in a variety of designs, only a select number have fruit and floral patterns. They are becoming more popular since they enhance the attractiveness of a garden by day, add shine at night, and foster a calm environment.
The market has expanded in its acceptance of premiumization. The notion of premium products has changed, and today it includes not just the price but also the product's superior quality, user experience, and distinctive style. The market for tiki torches also follows the trend of premiumization. Market leaders are emphasizing the superiority of tiki torches built from quality materials including heavyweight copper, steel, and non-rusting materials.
The market is primarily segmented based on product type, placement, size, and region.
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By Placement |
By Size |
By Region |
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The Bug Repellant Fuel Tiki Torch is predicted to dominate the industry's market segment.
The segment is primarily driven by the rapidly expanding popularity of oil-based bug repellent Tiki torches as potent mosquito repellents. Tiki torches are a popular choice for mosquito repulsion among all forms of pest control. Mosquitoes are the worst threat of all since they spread diseases like dengue, malaria, yellow fever, zika, west Nile, and many more, which result in millions of fatalities every year. According to the WHO's World Malaria Report, there will be an anticipated 241 million malaria infections and 627 000 malaria deaths globally in 2020. This amounts to 69 000 more deaths and approximately 14 million more cases in 2020 compared to 2019.
In 2022, the standing category led the market. The primary factor driving the market is the way these torches improve neighborhood gatherings by creating the perfect ambiance and a welcoming atmosphere. In outdoor spaces like gardens and pathways, customers prefer the usage of standing torches. Furthermore, the majority of standing goods include solar lighting and need no upkeep. For instance, the Lytworx Solar Tiki Torch was designed to offer the appearance of a burning candle while preventing fire and smoke. Tiki torches can be placed on their own or grouped in a beautiful display. For your convenience, these lights will turn on automatically at night.
These durable, long-lasting, and windproof flameless tiki torches are practical. Place your light in direct sunlight and stake it into the ground for easy installation. Bring light easily to locations without power or with restricted electrical access. This is both energy and cost-effective.
The main reason for the segment’s growth is that a lawn fire pit is a popular item. There are many different forms and shapes of these things easily available.
The goods that are available in sizes 60 inches and higher can be used alone or combined into several complementary fixtures to add more lighting and décor to the space. Since these torches offer compatibility, brightness, and greater quality of light, the demand for tiki torches 60 inches and larger have increased due to rising disposable income and shifting consumer preferences. For instance, Tiki Cypress Bamboo Outdoor Torch Brown 60inch can transform the outdoors into a relaxing space. The flame is intended to both illuminate and deter insects. The torch is reusable because of the refillable fuel canister.
Tiki torches products have become very popular in the region, and they can be found at neighborhood barbecues, swimming cabanas, and seaside restaurants throughout the US. For instance, in 2021, the percentage of millennials in the US population was roughly 21.75 percent. The market for home furnishings will continue to benefit greatly from this new generation of parents. Players in this area have therefore been compelled to enhance their e-Commerce penetration. Due to this increased brand recognition, the market for tiki torches is growing. Young buyers usually favor simplicity and quickness over cost savings on product pricing and delivery. The provision of same-day delivery services by market players is now essential.
However, it is predicted that in North America, the bug-repellant product would increase at the quickest rate. For indoor and outdoor use, several firms provide products created from natural insecticides that repel mosquitoes and other insects. A further factor driving the adoption of these items among users in the U.S. and Canada is projected to be Americans' growing preference for outdoor recreational activities.
Some of the major players operating in the global market include Lamplight Farms, Fire Fly Fuels, Burnaby Manufacturing, Blomus, Desert Steel, H Potter, Mayo Hardware, Focus Industries, Bobé Water & Fire Features, Deco Window, Desert Steel Company, Worthington Industries, And Others.
Report Attributes |
Details |
Market size value in 2023 |
USD 494.15 million |
Revenue forecast in 2032 |
USD 941.86 million |
CAGR |
7.4% from 2023 - 2032 |
Base year |
2022 |
Historical data |
2019 – 2021 |
Forecast period |
2023 - 2032 |
Quantitative units |
Revenue in USD million and CAGR from 2023 to 2032 |
Segments Covered |
By Product, By Placement, By Size, By Region |
Regional scope |
North America, Europe, Asia Pacific, Latin America; Middle East & Africa |
Key Companies |
Lamplight Farms, Fire Fly Fuels, Burnaby Manufacturing, Blomus, Desert Steel, H Potter, Mayo Hardware, Focus Industries, Bobé Water & Fire Features, Deco window, Desert Steel Company, Worthington Industries, And Others. |
The global tiki torch market size is expected to reach USD 941.86 million by 2032.
key players are Lamplight Farms, Fire Fly Fuels, Burnaby Manufacturing, Blomus, Desert Steel, H Potter, Mayo Hardware, Focus Industries, Bobé Water & Fire Features, Deco Window, Desert Steel Company, Worthington Industries.
North America contribute notably towards the global tiki torch market.
The global tiki torch market expected to grow at a CAGR of 7.4% during the forecast period.
key segments are product type, placement, size, and region.