Liver Health Supplements Market Size, Share, Trends, Industry Analysis Report: By Product (Vitamin and Minerals, Herbal Supplements, and Others), Dosage, and Region (North America, Europe, Asia Pacific, Latin America, and Middle East & Africa) – Market Forecast, 2025–2034
- Published Date:Mar-2025
- Pages: 125
- Format: PDF
- Report ID: PM5401
- Base Year: 2024
- Historical Data: 2020-2023
Liver Health Supplements Market Overview
The liver health supplements market size was valued at USD 952.39 million in 2024. The market is projected to grow from USD 1,016.90 million in 2025 to USD 1,859.93 million by 2034, exhibiting a CAGR of 6.9% during 2025–2034.
Liver health supplements are products designed to support and improve liver function by promoting detoxification, reducing inflammation, and supporting overall liver health. The supplements often contain ingredients such as milk thistle, dandelion root, and antioxidants to protect the liver from damage and enhance its natural regenerative abilities.
The increasing prevalence of liver diseases such as fatty liver, hepatitis, and cirrhosis is driving the liver health supplements market demand. Poor lifestyle choices, excessive alcohol consumption, unhealthy eating habits, and rising obesity rates have led to a surge in liver-related health issues. According to the World Health Organization (WHO), hepatitis claims the lives of 1.3 million people every year. Due to this increase in prevalence, people are becoming more conscious of the importance of liver health. They are seeking supplements that aid in detoxifying the liver, improving its function, and protecting it from further damage, thereby driving the liver health supplements market growth.
Consumers are becoming increasingly aware of the importance of overall wellness, including maintaining healthy liver function. The rise of wellness trends and a growing focus on holistic health have prompted many individuals to incorporate liver health supplements into their daily routines. This shift toward health-conscious living has encouraged people to seek preventive measures to ensure long-term liver health, thereby driving the liver health supplements market development.
Liver Health Supplements Market Dynamics
Global Ageing Population
The global aging population is rising due to which the demand for liver health supplements is rising. According to the World Bank, by 2030, 1 in 6 people in the world will be aged 60 years or over. Liver function naturally declines with age, making it more vulnerable to diseases, toxins, and damage from medications or poor diets. Older individuals are more likely to experience conditions such as fatty liver, liver fibrosis, and cirrhosis. To address these concerns, many seek supplements that support liver regeneration and protect against further damage. Therefore, supplements that aid in detoxification and improve liver function are becoming increasingly popular among older adults, driving the liver health supplements market growth.
Rising Alcohol Consumption
The consumption of alcohol has risen globally, contributing to a higher incidence of liver damage and disease. According to the National Institute of Alcohol Abuse and Alcoholism, in 2023, in the US alone, 49.6% of young adults consumed alcohol. Excessive alcohol intake leads to conditions such as alcoholic fatty liver, alcoholic hepatitis, and cirrhosis, all of which negatively impact liver health. Consequently, more people are turning to liver health supplements to support detoxification and protect the liver from the harmful effects of alcohol. Additionally, supplements such as milk thistle and turmeric, known for their liver-protective properties, are gaining popularity among individuals looking to mitigate alcohol’s adverse effects. Hence, rising alcohol consumption is fueling the liver health supplements market demand.
Liver Health Supplements Market Segment Analysis
Liver Health Supplements Market Assessment by Product Outlook
The liver health supplements market segmentation, based on product, includes vitamins & minerals, herbal supplements, and others. The herbal supplements segment is expected to witness fastest growth during the forecast period due to the increasing demand for natural and plant-based solutions for liver health. Consumers are becoming more conscious of the benefits of herbal ingredients such as milk thistle, dandelion, and turmeric, which are known for their detoxifying and liver-supporting properties. Consumers increasingly prefer these natural options over synthetic products due to their perceived safety and effectiveness. This shift in preference toward herbal supplements is driving the segmental growth.
Liver Health Supplements Market Evaluation by Dosage Form Outlook
The liver health supplements market, based on dosage form, is segmented into capsules, tablets, liquids, powders, and others. The capsule segment dominated the liver health supplements market share in 2024. Capsules are popular as they are convenient, easy to swallow, and offer accurate dosage, making them a preferred choice among consumers. Additionally, the capsule form helps preserve the potency of the ingredients, ensuring effectiveness. Consequently, many liver health supplements are available in this format, attracting a wide range of users, thereby boosting the dominance of the segment.
Liver Health Supplements Market Regional Insights
By region, the study provides the liver health supplements market insights into North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa. In 2024, North America dominated the global liver health supplements market revenue share due to the rising incidence of fatty liver disease. This increase in cases has led to greater awareness about liver health and the importance of prevention. More people are seeking natural supplements to support liver function and address issues such as fatty liver. Additionally, consumers are becoming proactive in managing their health, contributing to the liver health supplements market expansion in North America.
Asia Pacific is expected to hold a significant share of the global market during the forecast period, due to increasing awareness of liver-related health issues and a growing focus on wellness. Rising levels of pollution and the adoption of unhealthy diets and lifestyles have led to a higher incidence of liver diseases, prompting more people to seek preventive health solutions. Additionally, traditional herbal remedies, widely used across many Asian countries, are contributing to the liver health supplement market demand in Asia Pacific.
The India liver health supplements market is experiencing substantial growth due to a growing focus on preventive healthcare and the increasing preference for natural wellness solutions. Urbanization and changing dietary habits have raised concerns about liver health, leading more individuals to turn to supplements. Additionally, rising disposable incomes and better access to health information are further shaping consumer behavior. Herbal and Ayurvedic supplements, well-known for their liver benefits, are becoming more popular, thereby driving the liver health supplements market expansion in India.
Liver Health Supplements Market – Key Players & Competitive Analysis Report
The liver health supplements market is constantly evolving, with numerous companies striving to innovate and distinguish themselves. Leading global corporations dominate the market by leveraging extensive research and development, and advanced techniques. These companies pursue strategic initiatives such as mergers and acquisitions, partnerships, and collaborations to enhance their product offerings and expand into new markets.
New companies are impacting the liver health supplements industry by introducing innovative products to meet the demand of specific sectors. This competitive environment is amplified by continuous progress in product offerings. A few major players in the market include Himalaya Wellness Company; Nature's Craft.; Swisse Wellness PTY LTD; Integria Healthcare (Australia) Pty Ltd.; Enzymedica; Nature's Bounty; Jarrow Formulas, Inc.; NOW; Irwin Naturals; and Nutralife Health Product Inc.
The Himalaya Wellness Company, an Indian multinational based in Bangalore, has been integrating traditional Ayurvedic practices with modern scientific research since 1930. The company evolved from its origins in Dehradun to a global presence in 106 countries. Himalaya Global Holdings (HGH), based in the Cayman Islands, serves as the parent company, with regional head offices in Dubai, Singapore, and Houston, in addition to Bangalore. Himalaya Wellness offers a portfolio of healthcare and personal care products marketed under the brand name Himalaya Herbal Healthcare. Its product range includes pharmaceuticals, personal care items, baby care products, well-being supplements, nutrition, and animal health solutions. These products are formulated with herbal ingredients such as neem, Tulsi, and amla, reflecting the company's focus on natural healthcare. One of Himalaya's most recognizable products is Liv.52, a hepato-protective drug introduced in 1955. It is a supplement to aid the healthy functioning of the liver. The company's operations span across India, the US, the Middle East, Asia, Europe, and Oceania. With about 50% of its revenue generated from outside India, Himalaya has established a global presence, catering to a diverse range of consumer needs.
Swisse Wellness PTY LTD, established in 1969 and headquartered in Melbourne, Australia, is a health and wellness company focused on providing natural health products. Founded by Kevin Ring, Swisse has evolved from a small warehouse operation to a global brand, eventually becoming part of the Health & Happiness (H&H) Group in 2016. Swisse's activities include sourcing ingredients and developing products that blend traditional knowledge with scientific research. The company offers a product portfolio designed to cater to various health needs and life stages. Their offerings span several categories, including multivitamins, dietary supplements, sports nutrition, skincare, and functional foods. Available in diverse forms such as liquids, capsules, and powders, Swisse products are formulated for men, women, and children, focusing on targeted health concerns and supporting overall wellness. They also feature specialized ranges such as Swisse Beauty, which combines probiotics, essential nutrients, and herbal extracts. One product line focuses on liver health, exemplified by Swisse Liver Detox, which contains St. Mary's Thistle, turmeric, and Choline to support liver function and detoxification. St. Mary's Thistle is traditionally used in Western Herbal Medicine as a liver tonic. Choline aids in breaking down waste products, while turmeric offers antioxidant and anti-inflammatory properties. Additionally, Swisse Liver Detox provides relief from common digestive issues such as indigestion and bloating. Swisse products are available in numerous countries, including Australia, New Zealand, China, Singapore, the UK, Italy, the Netherlands, the US, and France.
List of Key Companies in Liver Health Supplements Market
- Enzymedica
- Himalaya Wellness Company
- Integria Healthcare (Australia) Pty Ltd.
- Irwin Naturals
- Jarrow Formulas, Inc.
- Nature's Bounty
- Nature's Craft.
- NOW
- Nutralife Health Product Inc.
- Swisse Wellness PTY LTD
Liver Health Supplements Industry Developments
In January 2024, Cymbiotika launched Liver Health+. The revolutionary formula, designed to support optimal liver function, was introduced to enhance detoxification and liver protection for consumers.
In March 2024, The FDA approved Rezdiffra (resmetirom) for treating noncirrhotic NASH with moderate to advanced liver fibrosis. Approval followed Phase 3 trials showing significant improvements in liver fibrosis and NASH resolution.
Liver Health Supplements Market Segmentation
By Product Outlook (Revenue USD Million, 2020–2034)
- Vitamins & Minerals
- Herbal Supplements
- Others
By Dosage Form Outlook (Revenue USD Million, 2020–2034)
- Capsules
- Tablets
- Liquids
- Powders
- Others
By Regional Outlook (Revenue USD Million, 2020–2034)
- North America
- US
- Canada
- Europe
- Germany
- France
- UK
- Italy
- Spain
- Netherlands
- Russia
- Rest of Europe
- Asia Pacific
- China
- Japan
- India
- Malaysia
- South Korea
- Indonesia
- Australia
- Rest of Asia Pacific
- Middle East & Africa
- Saudi Arabia
- UAE
- Israel
- South Africa
- Rest of Middle East & Africa
- Latin America
- Mexico
- Brazil
- Argentina
- Rest of Latin America
Liver Health Supplements Market Report Scope
|
Report Attributes |
Details |
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Market Size Value in 2024 |
USD 952.39 million |
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Market Size Value in 2025 |
USD 1,016.90 million |
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Revenue Forecast by 2034 |
USD 1,859.93 million |
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CAGR |
6.9% from 2025 to 2034 |
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Base Year |
2024 |
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Historical Data |
2020–2023 |
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Forecast Period |
2025–2034 |
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Quantitative Units |
Revenue in USD million and CAGR from 2025 to 2034 |
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Report Coverage |
Revenue Forecast, Market Competitive Landscape, Growth Factors, and Trends |
|
Segments Covered |
|
|
Regional Scope |
|
|
Competitive Landscape |
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|
Report Format |
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Customization |
Report customization as per your requirements with respect to countries, regions, and segmentation. |
FAQ's
• The liver health supplements market size was valued at USD 952.39 million in 2024 and is projected to grow to USD 1,859.93 million by 2034.
• The global market is projected to register a CAGR of 6.9% during the forecast period.
• North America held the largest share of the global market in 2024.
• A few key players in the market are Himalaya Wellness Company; Nature's Craft.; Swisse Wellness PTY LTD; Integria Healthcare (Australia) Pty Ltd.; Enzymedica; Nature's Bounty; Jarrow Formulas, Inc.; NOW; Irwin Naturals; and Nutralife Health Product Inc.
• The capsule segment dominated the market in 2024 due to their convenience to swallow and availability of accurate dosage, making them a preferred choice among consumers.
• The herbal supplement segment is expected to witness the highest growth during the forecast period due to the increasing demand for natural and plant-based solutions for liver health.
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