Fruit Puree Market Share, Size, Trends, Industry Analysis Report, By Product (Apple, Mango, Banana, Strawberry, Plum, Pear, Peaches, Mix); By Application (Beverages, Bakery, Snacks, Baby Foods); By Region; Segment Forecast, 2023 - 2032
- Published Date:Jul-2023
- Pages: 117
- Format: PDF
- Report ID: PM3494
- Base Year: 2022
- Historical Data: 2019-2021
Report Outlook
The global fruit puree market was valued at USD 4.74 billion in 2022 and is expected to grow at a CAGR of 6.3% during the forecast period. Fruit puree has become increasingly popular in the food and beverage industry due to its taste, flavor, and health benefits. Fruit puree is made by blending fresh or frozen fruits into a smooth and consistent texture without additional sugar or preservatives. One of the main health benefits of fruit puree is that it is a rich source of vitamins, minerals, and antioxidants, which are essential for maintaining good health. The high fiber content in fruit puree also helps to regulate digestion and improve gut health.
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Moreover, fruit puree is a great alternative to sugar in recipes, as it adds natural sweetness without the added calories and potential health risks associated with added sugar. Fruit puree is also used in smoothies, desserts, & marinades. Additionally, with the increasing trend towards plant-based and healthier food options, fruit puree has become attractive for consumers looking for healthier alternatives to traditional processed foods.
Consumers are becoming more health-conscious and paying more attention to the ingredients in their foods and beverages. They are increasingly looking for products that contain natural and minimally processed ingredients without added preservatives, artificial colors, or flavors. This trend has led many food manufacturers and processors to invest in natural ingredients such as fruit puree, to meet the demand for healthier and more natural products.
Moreover, fruit puree is a versatile ingredient in a wide range of food and beverage products, making it an attractive option for manufacturers looking to develop new and innovative products. Fruit puree can be used in everything from smoothies and juices to sauces, marinades, and even baked goods. Additionally, using natural ingredients like fruit puree can also be a selling point for food and beverage companies, as it allows them to position their products as healthier and more natural alternatives to traditional processed foods. This can help attract health-conscious consumers willing to pay more for natural and organic products.
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Industry Dynamics
Growth Drivers
Demand for low sugar and sugar-free products has been increasing in the fruit puree market over the past few years. Many consumers are becoming more health-conscious and are looking for alternatives to sugar in their food and beverage products. As a result, food and beverage manufacturers are turning to natural and artificial sweeteners sourced from fruits as a healthier alternative to sugar. These sweeteners provide the same level of sweetness as sugar, without the added calories and potential health risks. Fruit-based sweeteners are also often marketed as natural and healthy, which appeals to health-conscious consumers.
Moreover, fruits are also used as natural flavor and color in many food and beverage products. The demand for natural ingredients has been increasing in recent years, and fruits are a great source of natural flavor and color. Many food and beverage manufacturers are using fruits to enhance the taste and appearance of their products, without the need for artificial additives. This trend is especially prevalent in the beverage and confectionery industries, where low sugar and sugar-free products have become increasingly popular. Many producers are using fruit-based sweeteners in their products to cater to the growing demand for healthier options.
Report Segmentation
The market is primarily segmented based product, application, and region.
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By Product |
By Application |
By Region |
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Mix segment held the significant market share in 2022
Mix segment held the significant market share in terms of revenue in 2022. One of the primary reasons for this is that combining different fruits can create unique and complex flavor profiles that cannot be achieved with a single-fruit puree. By blending fruits together, the different flavor profiles complement each other, resulting in a more interesting and satisfying taste experience. Additionally, mixed fruit purees can help to balance out the sweetness and acidity of different fruits, creating a more well-rounded and enjoyable flavor.
Another advantage of mixed fruit purees is that they can provide a broader range of essential nutrients, vitamins, and minerals. Different fruits contain varying amounts and types of nutrients, and by combining them in a single puree, people can benefit from a wider range of these essential nutrients. This can be especially beneficial for maintaining good health and meeting daily nutritional requirements. Moreover, mixed fruit purees can be a convenient way to incorporate a variety of fruits into one's diet, especially for those who may not enjoy eating certain fruits on their own. By blending different fruits together, people can create a delicious and healthy snack or meal that is easy to consume and provides a range of nutritional benefits.
Apple segment is anticipated to register the robust CAGR over the study period. One popular way to enjoy apple puree is to serve it with granola, yogurt, or chia pudding. This makes for a delicious and healthy breakfast or snack, as the apple puree adds natural sweetness and a range of essential nutrients. Apple puree can also be used in smoothies, soups, and desserts, such as pies, crisps, and crumbles.
Additionally, it can be used as a healthy substitute for oil or butter in baking recipes, such as muffins and cakes. Moreover, apple puree is commonly used as a baby food due to its high nutritional value. Apples are a great source of dietary fiber, vitamin C, and beta-carotene, which are all essential nutrients for a growing baby. The phytonutrients and antioxidants in apples are also beneficial for maintaining good health and preventing chronic diseases.
Beverage’s segment accounted for the largest market share in 2022
Beverage segment accounted for the largest market share in 2022. Fruit purees are a popular ingredient in a wide range of beverages, including smoothies, mocktails, & juices. One of the key benefits of using fruit purees in beverages is that they provide a pure & natural taste, which is often preferred by consumers over artificial flavorings or additives. Fruit purees also offer a full-bodied mouthfeel, which can enhance the overall drinking experience. This can be particularly appealing in certain beverages, such as smoothies, where the texture of the puree can be an important factor in the overall drinking experience.
Baby food segment expected to register significant growth rate over the study period. This is primarily due to fact that fruit purees are a popular option for baby food and are widely available in many countries. The fruit purees you mentioned, including apple, banana, pear, peach, blueberry, avocado, plum, and others, are all commonly used as baby food due to their high nutritional value and easy digestibility.
Fruit purees are a great source of vitamins, minerals, and other essential nutrients that are important for a baby's growth and development. They are also easy to digest, which makes them a great option for infants who are just starting to eat solid foods. Furthermore, fruit purees can be easily prepared at home or purchased from a variety of brands that specialize in baby food. Many of these purees come in convenient pouches or jars that can be easily stored and transported.
Asia Pacific region registered the significant growth
APAC is expected to register significant growth rate over the study period. Region’s growth is primarily due to huge untapped market, presence of huge young population with high disposable income, and developing food and beverage industry.
Moreover, fruit purees are a popular ingredient in the preparation of healthy snacks such as snack bars, yogurts, gummies, and candies. They are considered healthy due to their natural sugars, vitamins, and fiber content, and can help to extend the shelf life of prepared snacks. The use of fruit purees can also provide a natural source of flavor and color, making them a healthier and more natural option for consumers.
Competitive Insight
Key players in the market include Dohler, Ingredion, Grunewald International, Polproduct, Uren Food, Kiril Mischeff, Prodalim, Fenix, AGRANA Beteiligungs, SVZ Industrial Fruit, and Healthy Berries.
Recent Developments
- In May 2022, Oregon Fruit Products introduced premium fruit purees certified with regulatory agencies. Premium purees include seedless raspberry purees, cherry puree, blueberry puree, and the seedless strawberry purees. These purees are 100% organic, without any sugar and preservative.
Fruit Puree Market Report Scope
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Report Attributes |
Details |
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Market size value in 2023 |
USD 5.03 billion |
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Revenue forecast in 2032 |
USD 8.69 billion |
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CAGR |
6.3% from 2023 – 2032 |
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Base year |
2022 |
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Historical data |
2019– 2021 |
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Forecast period |
2023 – 2032 |
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Quantitative units |
Revenue in USD billion and CAGR from 2023 to 2032 |
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Segments covered |
By Product, By Application, By Region |
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Regional scope |
North America, Europe, Asia Pacific, Latin America; Middle East & Africa |
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Key companies |
Dohler, Ingredion, Grunewald International, Polproduct, Uren Food, Kiril Mischeff, Prodalim, Fenix, AGRANA Beteiligungs, SVZ Industrial Fruit, and Healthy Berries. |
FAQ's
key companies in fruit puree market are Dohler, Ingredion, Grunewald International, Polproduct, Uren Food, Kiril Mischeff, Prodalim, Fenix, AGRANA Beteiligungs, SVZ Industrial Fruit.
The global fruit puree market is expected to grow at a CAGR of 6.3% during the forecast period.
The fruit puree market report covering key segments are product, application, and region.
key driving factors in fruit puree market are increasing use of fruit as a natural flavor and color in many food and beverage products.
The global fruit puree market size is expected to reach USD 8.69 billion by 2032.
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