The global camping cooler market size and share was valued at USD 793.54 million in 2023 and is expected to grow at a CAGR of 3.5% during the forecast period.
The increasing preference for outdoor recreational activities like off-roading and hiking among travelers is a significant factor propelling market growth. Furthermore, the adoption of advanced technologies in manufacturing lightweight coolers capable of retaining ice for extended periods will be a contributing factor to market expansion in the upcoming years.
Going camping is one of the most exciting and enjoyable things to do. Campaigns are a way for people to connect with nature and recharge their batteries. When planning a camping trip, there are some essentials that individuals need to carry with themselves to make their days in the wilderness more comfortable and enjoyable. One such piece of equipment that’s now a staple of people's camping gear is the camping cooler. Also referred to as outdoor cooler boxes, campaign coolers are portable containers specifically designed to keep beverages and food cool in outdoor environments.
Campaign coolers are insulated to keep the food at the storage temperature, even when the outside temperature goes over 30 degrees Celsius. When choosing campaign coolers, several attributes come into play, including storage life, cooler capacity, cooler compactness, storage accessories, and ease of carrying. These coolers can be used for several camping activities, including dry camping, backpacking, and off-road/RV camping. The growing preference for outdoor recreational activities is one of the primary factors driving the camping cooler market demand.
The camping cooler market report is a comprehensive assessment of all the opportunities and challenges in the industry. It covers all the recent innovations and major events in the industry while shedding lights on the key market features such as CAGR, supply/demand, cost, production rate and consumption. Along with that, the study offers a thorough analysis of the key market dynamics and latest trends to help businesses develop strategies that will drive camping cooler market growth.
To Understand More About this Research: Request a Free Sample Report
Outdoor recreational activities encompass a wide range of experiences, including mountain expeditions like hiking, forest-based pursuits such as hunting and camping, and water-related activities like fishing and rafting. Among the most prevalent outdoor activities are running, camping, hunting, fishing, and off-roading. These activities offer more than just leisure; they contribute to various social benefits. Engaging in outdoor recreation has been linked to positive impacts on both mental and physical well-being, including stress reduction and combating obesity. Recognizing these advantages, there has been a notable increase in investments directed toward promoting and enhancing outdoor activities, fostering economic opportunities, and promoting personal satisfaction and community well-being.
Innovations in camping equipment have led to the replacement of outdated models with more advanced alternatives. Notable developments include the MPOWERED Luci, a solar-based lantern capable of producing up to 80 lumens of light, covering a 15 square feet area; the Sawyer Squeeze Water Filter System, filtering water by filling a water bag & squeezing it through the attached filter; the Powertraveller Powermonkey Extreme, a rugged, water-proof, & small solar charger; and the Yeti Tundra 35 coolers, equipped with the T-Rex lid latches, AnchorPoint tie-down slots, & NeverFail hinge system featuring 2 hinge pins & an interlocking design. These technologically advanced camping equipment models are anticipated to drive demand for newer and more sophisticated products.
Industry Dynamics
Growth Drivers
Increasing preference for outdoor recreational activities
Camping and outdoor cooler suppliers are adapting their product development strategies to align with evolving consumer trends. Traditionally, these suppliers have outsourced the manufacturing of cooler chests to low-cost destinations like China, the Philippines, Japan, or India. However, there has been a noticeable shift in this trend. Suppliers are now opting to collaborate with raw material manufacturers in onshore locations. This shift is driven by the need to meet the increasing demand from consumers, possibly due to factors like a desire for locally sourced products, reduced shipping times, or a focus on supporting domestic industries.
The market is primarily segmented based on volume, product, application, and region.
By Volume |
By Product |
By Application |
By Region |
|
|
|
|
To Understand the Scope of this Report: Speak to Analyst
50 to 75 quarts segment held the largest share in 2023
50 to 75 quarts segment held the largest share. The growing enthusiasm for outdoor activities such as camping, hiking, and fishing has spurred the demand for camping coolers. With more individuals and families participating in outdoor adventures, there is a heightened requirement for dependable and spacious cooling solutions, leading to increased sales in the segment.
<25-quart segment is projected to grow at the fastest rate. There is expected to be a substantial rise in consumer demand for coolers in this size category, given their compact, lightweight nature and the availability of both soft and hard product variants. Soft iceboxes, particularly those in sling and backpack styles, are compact and convenient to carry, making them more appealing compared to larger-sized hard coolers.
Hard coolers segment registered the largest market share in 2023
The hard coolers segment accounted for the largest share. This dominance is primarily driven by the increasing demand for hard coolers in the developed regions. The prominence of outdoor recreational activities is identified as a key factor contributing to the growth of this segment.
The adoption of soft coolers is experiencing rapid growth, driven by various advantages such as lower cost and a lightweight structure compared to hard coolers. The availability of soft coolers in diverse variants, including lunch boxes, carry bags, & backpacks, is anticipated to contribute to increased sales during the study period.
Dry camping segment held the significant market revenue share in 2023
The dry camping segment held the largest share. There is a significant increase in the popularity of off-roading, particularly in developed countries, where there is a higher demand for heavy-engine cars designed specifically for off-road adventures.
In the U.S., national parks & forests, including destinations like Congaree National Park, Ocala National Forest, & Bankhead National Forest, attract a considerable number of dry campers. The growing influx of travelers to these areas is anticipated to increase the demand for coolers in the region substantially. As more individuals choose solo hiking and trekking adventures, there is an expected rise in the demand for compact soft coolers and drinkware.
The backpacking segment is projected to grow at a rapid pace. The growing popularity of backpacking coolers can be attributed to the heightened interest in outdoor activities, advancements in technology, affordability, and convenience. The latest models are lighter, more robust, and more effective at maintaining the temperature of food and beverages. Additionally, they are cost-effective and easier to pack and carry, making them a convenient and practical choice for storing provisions while on the trail.
North America region held the largest share of the global market in 2023
The North America region dominated the market. The United States stands out as the largest market due to the consistent rise in the number of travelers choosing hiking and recreational pursuits. The presence of the majority of chiller and related product manufacturers in the U.S. facilitates easier marketing and sales within the country compared to promoting brands in other regions. The familiarity of consumers with well-known chiller brands is a contributing factor to the robust market in the U.S.
As per the Bureau of Economic Analysis, the annual consumer expenditure on outdoor recreational activities in the region totals approximately USD 887 billion. This spending surpasses that on various essential commodities & services. Outdoor recreational activities are highly prevalent in the U.S., with individuals allocating a significant portion of their time and financial resources to pursuits such as water sports, camping, trail sports, & skate-boarding, prioritizing these activities over expenditures on items like movie tickets, video games, & home entertainment.
Latin America is projected to grow at a rapid pace. The rising popularity of backpacking coolers in the region can be attributed to the region's warm climate, expanding tourism industry, cost-effectiveness, and convenience. Countries such as Mexico, Costa Rica, & Peru, known for their scenic landscapes & outdoor activities, particularly favor the use of backpacking coolers.
The camping cooler market is highly fragmented in nature, with the robust presence of global market players. The key players operating in the market are heavily investing in research & development activities in order to improve their product offerings continuously and also focusing on several business development and expansion strategies, including partnerships, collaborations, and acquisitions.
Some of the major players operating in the global market include:
Report Attributes |
Details |
Market size value in 2024 |
USD 813.86 million |
Revenue forecast in 2032 |
USD 1,068.30 million |
CAGR |
3.5% from 2024 – 2032 |
Base year |
2023 |
Historical data |
2019 – 2022 |
Forecast period |
2024 – 2032 |
Quantitative units |
Revenue in USD million and CAGR from 2024 to 2032 |
Segments covered |
By Volume, By Product, By Application, By Region |
Regional scope |
North America, Europe, Asia Pacific, Latin America, Middle East & Africa |
Customization |
Report customization as per your requirements with respect to countries, region, and segmentation. |
Explore the landscape of the camping cooler in 2024 through detailed market share, size, and revenue growth rate statistics meticulously organized by Polaris Market Research Industry Reports. This expansive analysis goes beyond the present, offering a forward-looking market forecast till 2032, coupled with a perceptive historical overview. Immerse yourself in the depth of this industry analysis by acquiring a complimentary PDF download of the sample report.
Browse Our Bestselling Reports:
Ready Mix Concrete Market Size, Share Research Report
Medical Foods Market Size, Share Research Report
Location Based Advertising Market Size, Share Research Report
AO Coolers, Bison Coolers, Grizzly Coolers, Igloo Products are the key companies in Camping Cooler Market.
The global camping cooler market is expected to grow at a CAGR of 3.5% during the forecast period.
Volume, product, application, and region are the key segments covered.
Rising Camping and RV Culture are the key driving factors in Camping Cooler Market.
The global camping cooler market size is expected to reach USD 1.1 billion by 2032.