Anti-aging Supplements Market Size, Share & Trends Report, 2032
Anti-aging Supplements Market Size, Share & Trends Report, 2032

Anti-aging Supplements Market Size, Share, Trends, Industry Analysis Report: By Ingredient (Collagen, Resveratrol, Vitamins, Minerals, Hyaluronic Acid, NMN, and Others), Application, Formulation, Distribution Channel, and Region (North America, Europe, Asia Pacific, Latin America, and Middle East & Africa) – Market Forecast, 2024 - 2032

  • Published Date:Sep-2024
  • Pages: 117
  • Format: PDF
  • Report ID: PM5063
  • Base Year: 2023
  • Historical Data: 2019-2022

Anti-aging Supplements Market Overview

Global anti-aging supplements market size was valued at USD 4.47 billion in 2023. The market is projected to grow from USD 4.79 billion in 2024 to USD 8.80 billion by 2032, exhibiting a CAGR of 7.9% during the forecast period.

Anti-aging supplements are dietary products designed to slow down, prevent, or reverse the effects of aging on the body. These supplements often contain a range of vitamins, minerals, herbs, and other substances that are believed to support overall health, improve skin elasticity, enhance cognitive function, and increase longevity. The rising aging population which drives the global demand for the anti-aging supplements market. The growing older population is a result of rising life expectancy and declining birth rates globally.  According to the World Health Organization (WHO), the population of individuals aged 60 years and older is on the rise. In 2019, this demographic numbered 1 billion. By 2030, it is projected to reach 1.4 billion, and by 2050, it is expected to reach 2.1 billion.

This rise in the population highlights the increased need for solutions that can lessen the negative consequences of aging.  People are more concerned with preserving their health and quality of life, which is driving the anti-aging supplement market that targets age-related issues.

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Anti-aging supplements are increasingly personalized, focusing on natural ingredients and holistic approaches to aging. Consumers are drawn to science-backed formulations that offer multiple benefits, such as improving skin health and cognitive function. Market growth is shaped by transparency in sourcing and manufacturing, along with regulatory scrutiny. Research institutes and labs are also advancing the field, with efforts to explore reverse aging. For example, in February 2024, The Human Longevity Lab at Northwestern University began studying methods to slow or reverse aging processes, concentrating on the relationship between chronological and biological age.

Anti-aging Supplements Market Drivers and Trends

Increasing Research & Development Activities

The growing research and development activities in anti-aging supplements are propelling the market's CAGR. Supplements that target particular systems known to affect aging are being developed with a focus on improving scientific understanding of aging processes. These supplements include potent antioxidants, anti-inflammatory compounds, and substances promoting cellular repair and regeneration. Furthermore, ongoing research aims to validate the safety and efficacy of these supplements, addressing consumer apprehensions and regulatory standards. Robust clinical trials and scientific studies foster trust among consumers and healthcare professionals, facilitating industry growth.

In April 2024, Beiersdorf, a cosmetics company developed a groundbreaking anti-aging active ingredient, NAHP (N-Acetyl-L-hydroxyproline), which inhibits glycation, preventing sugar-induced skin aging and the formation of wrinkles by up to 68%.

These developments support global market acceptability and regulatory confidence in addition to meeting the growing demand from consumers for effective products.

Rising Demand for Natural and Organic Anti-Aging Solutions

The anti-aging supplements market is experiencing significant expansion driven by consumer demand for natural and organic solutions, alongside growing concerns about sustainability and health. Customers are increasingly choosing formulas that are free of harsh additives and artificial chemicals, reflecting a heightened awareness of the ingredients they use and apply to their skin. This shift is fueled by a desire for products that not only offer anti-aging benefits but also align with values of environmental responsibility and personal health. Additionally, natural and organic anti-aging products appeal to a broad range of consumers, including both younger and older individuals, who perceive them as safer and more beneficial for the skin compared to synthetic alternatives. This trend is contributing to the rising revenue in the anti-aging supplements market.

For instance, in January 2024, Healthy Extracts unveiled LONGEVITY Anti-AgingTM, a unique combination of quercetin, trans-resveratrol, vitamin D, and vitamin K2 that supports immune system function, cardiovascular health, bone strength, and youthful skin. This vegan-friendly formulation uses strong antioxidants and vital nutrients to fight ageing. 

anti-aging-supplements-market-infographic

Anti-aging Supplements Market Segment Insights

Anti-aging Supplements Market Breakdown by Ingredient Insights

The global anti-aging supplements market segmentation, based on ingredient, includes collagen, resveratrol, vitamins, minerals, hyaluronic acid, NMN, and others. In 2023, the collagen segment dominated the market. Collagen has increased in demand in anti-aging supplements due to its vital role in preserving the suppleness and structure of the skin. Collagen production in the skin normally decreases with age, leading to wrinkles and drooping skin. Collagen supplements restore lost protein, enhancing skin moisture and lowering obvious aging symptoms. 

Collagen supplements are well known for their advantages to the skin, but they are also recognized for helping to maintain joint health, strengthening connective tissue, and easing the pain of disorders such as osteoarthritis. These supplements are becoming increasingly popular in the anti-aging supplement market due to their dual appeal, which addresses both joint support and cosmetic problems. In February 2024, Evonik introduced Vecollage Fortify L, a biotech-based vegan collagen identical to skin collagen, targeting anti-aging and hydrating creams in the beauty and personal care market.

Anti-aging Supplements Market Breakdown by Application Insights

The global anti-aging supplements market segmentation, based on application, includes hair, skin, and nail care, bone & joint health, energy & stamina, and others. The hair, skin, and nail care segment held the largest market share in 2023. This segment of the anti-aging supplement market has seen robust growth driven by increased consumer interest in maintaining youthful appearance and overall wellness. Also, this sector offers a variety of products, including vitamins, minerals, collagen peptides, and herbal extracts, all promising benefits such as improved skin elasticity, stronger nails, and healthier hair. For instance, in March 2023, Symrise launched a new Diana food bioactives line for Beauty from Within products, focusing on skin conditioning, anti-aging, skin brightening, and hair and nail care solutions.

Consumers are increasingly drawn to natural and clean-label formulations, seeking products free from artificial additives and allergens. The convenience of online shopping has also played a significant role in expanding anti-aging supplements market accessibility, allowing consumers to research and purchase products easily.

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Anti-aging Supplements Regional Insights

By region, the study provides market insights into North America, Europe, Asia Pacific, Latin America, and the Middle East & Africa. The North American region dominated the anti-aging supplements market with the largest market revenue share in 2023.

The increasing aging population in North America drives the growth of the anti-aging supplements market. There is a growing emphasis on maintaining health and vitality as people live longer. Consequently, there is increasing demand for products that purportedly slow down the aging process and enhance overall well-being. Therefore, older individuals seeking a more youthful appearance are increasingly opting for anti-aging supplements.

According to the Population Reference Bureau, the US population aged 65 and above is expected to rise from 58 million in 2022 to 82 million by 2050, marking a 47% increase. During this period, the proportion of this age group within the total population is projected to increase from 17% to 23%.

Key players in the anti-aging supplements market in North America include Life Extension; Reserveage Nutrition; NOW Foods; and Pure Encapsulations. These are known for their wide range of anti-aging supplements, focusing on longevity and skin health.

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The Asia Pacific anti-aging supplements market is expected to grow at the highest CAGR from 2024 to 2032. The growing health consciousness is fueling demand for anti-aging supplements as consumers seek products to support youthful vitality and overall wellness. This demand is driven by awareness of preventive health measures, cultural preferences for maintaining appearance, and advancements in skincare technology. Furthermore, the growth of the market is fueled by a significant increase in its aging population, particularly in countries such as Japan, South Korea, and China. This demographic shift has spurred a heightened demand for products that promise to enhance health and vitality in older adults.

Technological advancements in formulation and research have led to the development of more effective anti-aging supplements and also innovations in ingredients and delivery systems  allowing manufacturers to create products that appeal to consumers seeking to maintain their youthfulness and overall well-being. For instance, in January 2021, Chinese researchers identified KAT7 as a potential target for anti-aging gene therapy, demonstrating its ability to delay cellular senescence and extend lifespan in mice.

Anti-aging Supplements Key Market Players & Competitive Insights

Leading market players are investing heavily in research and development in order to expand their product lines, which will help the anti-aging supplements market grow even more. Market participants are also undertaking a variety of strategic activities to expand their global footprint, with important market developments including new product launches, contractual agreements, mergers and acquisitions, higher investments, and collaboration with other organizations.

Manufacturing locally to minimize operational costs is one of the key business tactics used by manufacturers in the global anti-aging supplements industry to benefit clients and increase the market sector. In recent years, the anti-aging supplements industry has offered some technological advancements. Major players in the anti-aging supplements market include Cureveda; Decode Age; GNC Holdings, LLC; Life Extension.; Nu Skin Enterprises; Nutrova, Oziva; Shaklee Corporation; Thorne; and Tru Niagen.

Decode Age specializes in longevity research, aiming to extend the human health span by decelerating the aging process. Founded in 2021, the company offers science-backed supplements and advanced testing services to help people age gracefully. They offer specialized supplements such as NMN, AKG, Senevit, fisetin, spermidine, etc., that are designed to support healthy aging. In April 2024, IISc and Decode Age are partnered to improve health and tackle aging issues in India through joint research and interventions.

Nu Skin Enterprises is a global company that integrates beauty and wellness, specializing in the development and distribution of personal care items and dietary supplements through an independent distributor network. The company develops and sells products under the Nu Skin, Pharmanex, and ageLOC brands. Founded in 1984, the company operates in nearly 50 markets worldwide. In February 2024, Nu Skin RenuSpa iO is a new FDA-cleared smart beauty and wellness device that uses adaptive microcurrent technology to promote overall wellness and skin stimulation for body confidence and rejuvenation.

List of Key Companies in the Anti-aging Supplements market include

Anti-aging Supplements Industry Developments

June 2024: OMRF scientist secured a $3 million grant to investigate the role of NAD+ transporter proteins in enhancing heart health through optimized cellular distribution.

August 2023: Shaklee launched Vivix anti-aging gummies, featuring a potent blend of muscadine grape and polyphenols clinically proven to slow cellular aging and backed by 27 patents.

January 2023: Nourished and Neutrogena collaborated on personalized 3D-printed Ageless Skinstack supplements, targeting diverse skin health needs based on consumer demand and survey insights.

Anti-aging Supplements Market Segmentation

By Ingredient Outlook

  • Collagen
  • Resveratrol
  • Vitamins
  • Minerals
  • Hyaluronic Acid
  • NMN
  • Others

By Application Outlook

  • Hair, Skin, And Nail Care
  • Bone & Joint Health
  • Energy & Stamina
  • Others

By Formulation Outlook

  • Capsules
  • Tablets
  • Powder
  • Others

By Distribution Channel Outlook

  • Offline
    • Hypermarkets/Supermarkets
    • Pharmacies & Drug Stores
    • Others
  • Online

By Regional Outlook

  • North America
    • US
    • Canada
  • Europe
    • Germany
    • France
    • UK
    • Italy
    • Spain
    • Netherlands
    • Russia
    • Rest of Europe
  • Asia Pacific
    • China 
    • Japan 
    • India 
    • Malaysia 
    • South Korea
    • Indonesia
    • Australia
    • Vietnam
    • Rest of Asia Pacific
  • Middle East & Africa
    • Saudi Arabia
    • UAE
    • Israel
    • South Africa
    • Rest of Middle East & Africa
  • Latin America
    • Mexico
    • Brazil
    • Argentina
    • Rest of Latin America

Anti-aging Supplements Report Scope

Report Attributes

Details

Market Size Value in 2023

USD 4.47 billion

Market Size Value in 2024

USD 4.79 billion

Revenue Forecast in 2032

USD 8.80 billion

CAGR

7.9% from 2024 – 2032

Base Year

2023

Historical Data

2019 – 2022

Forecast Period

2024 – 2032

Quantitative Units

Revenue in USD billion and CAGR from 2024 to 2032

Report Coverage

Revenue Forecast, Market Competitive Landscape, Growth Factors, and Industry Trends

Segments Covered

  • By Ingredient
  • By Application
  • By Formulation
  • By Distribution Channel
  • By Region

Regional scope

  • North America
  • Europe
  • Asia Pacific
  • Latin America
  • Middle East & Africa

Competitive Landscape

  • Anti-aging Supplements Market Share Analysis (2023)
  • Company Profiles/Industry participants profiling includes company overview, financial information, product/service benchmarking, and recent developments

Report Format

  • PDF + Excel

Customization

Report customization as per your requirements with respect to countries, regions, and segmentation.

FAQ's

The global anti-aging supplements market size was valued at USD 4.47 billion in 2023.

The global market is projected to exhibit a CAGR of 7.9% during the forecast period, 2024-2032.

North America had the largest share in the global market

The key players in the market are Cureveda; Decode Age; GNC Holdings, LLC; Life Extension.; Nu Skin Enterprises; Nutrova; Oziva; Shaklee Corporation; Thorne; and Tru Niagen.

The collagen category dominated the market in 2023.

The hair, skin, and nail care had the largest share in the global market.